Check out my coverage of both Day 1 and Day 2 of the 2011 World Tea Expo.

The World Tea Expo is such a fantastic event that even after only a few times through I can’t imagine not attending every year. I spark wonderful conversations with people, make new friends and contacts and come out knowing more than ever about tea in all its forms. This year really was no different in this respect. From a Tea Anthropologist I met at breakfast on Day 2 to time spent hanging out with my new buddy Ankit Lochan of Lochan Tea (we went to the Hoover Dam) I really had a great time this year.

But, without further ado…

Day 2

I spent some quality time with a few of the larger brands on Sunday. A wonderful but short visit over to the Harney & Sons booth showed Michael Harney’s lighter side and let me reconnect with the brand which first exposed me to loose tea. I always enjoy speaking with the Harney’s. They have great business sense to be sure, and they know their teas but they’re also great to talk with and learn from. You should drop in on their SoHo store if you’re in Manhattan.

Michael Harney & I

Michael Harney's Lighter Side

Moving along, I spent some time with some new friends with World Tea Media, purveyors of the World Tea News (WTN) industry publication and the World Tea and World Tea East expos. George and Kim Jage started the expo some number of years ago and it’s really grown into something wonderful! Dan Bolton, editor of the WTN articles and I had a nice long chat as well. It was a pretty awesome chance to connect with some of the larger names in the industry at the moment.

Some Tea from Rishi Tea

International Tea Importers is one of the larger wholesale groups around and they have some mighty fine product. They had a couple of the more unique items I was able to check out this year. Amongst my favorite activities at the expo are speaking with ITI’s purveyor, Mr. Devan Shah as well as venerable Tea Luminary Mr. James Norwood Pratt (to whom I always wish to bestow the title of Sir.) I hope next year I’ll have the opportunity to share a meal with these gentlemen.

Sir James Norwood Pratt and I

A stop over to Teas Etc yielded a great opportunity to chat up Beth Johnston and new friend Sherri Miller of Moonrise Tea Garden out of Hawaii. I reviewed Sherri’s crop from last year if you care to check it out. I also had a chance to speak with Newman Johnston and am always super excited after talking tea, business and happy things with these folks. There’s so much to go over and one expo isn’t nearly enough time, let alone a short conversation within an expo!

Beth Johnston, Myself and Sherri Miller

Newman Johnston and I

Another group from Hawaii whom I didn’t get the chance to review but did say hi to last year was Naliko Tea Gerden, now known as Tea Hawaii. It seems like Liam Ball of Naliko hooked up with a neat crowd. Tea Hawaii offers some neat products, an interesting brewing method where water is poured over the leaves and sifted into a drinking vessel. They also offer custom made tea cups made of clay which are all unique. The uniqueness is by virtue of a ‘slap’ to the clay as the potter is finishing spinning it which gives the cup its unique ‘wobble.’

Tea Hawaii Brewing to a Vessel

Another stop was made to a standby of mine. You can find Stash Tea products in nearly every grocery store in the United States. They’re a HUGE brand. However, they’re mostly known for their bagged teas. This is mighty unfortunate because their loose tea quality is actually pretty high. I always enjoy good conversation with Stash. I hope to cover more of their loose teas soon.

Stash Tea Products

I did also run into Wendy Weir of Libre Tea whose brewing vessel I reviewed some time ago and pit against other tea mugs in a showdown last year. This was her first World Tea Expo exhibiting. Honorable mention to my friends at Honey Stix whose products I hope to review soon. A shout to my buddies at Eastrise Trading who handle distribution for Foojoy in North America. Another honorable mention for the folks at Nucha, and David over at Gorreana Portuguese Teas.

I was disappointed not to see some of my favorite exhibitors from the past two years. Notable absences included Puripan Tea Garden, TeaGschwendner, PeLi Teas, Tavalon Tea, Village Tea Company, SAFA Himalaya and Catalyst Tea Enhancers. I missed you guys!

That’s pretty much it for Day 3. Feel free to go back and check out Day 1 and Day 2 of my 2011 World Tea Expo coverage.

Eastrise Trading Company

Check out my coverage of both Day 1 and Day 3 of the 2011 World Tea Expo.

Day two of the 2011 World Tea Expo was spectacular! A couple presentations, a number of formal tastings, a private tasting and dinner with the Nepali delegation, Thomas Shu’s traditional Taiwanese Hakka Tea Songs and more! All packed into one wonderful day!

As fast as the day went for me, a lot happened this day between 10AM and 5:30PM. So let’s get started!

Day 2

Saturday morning I arrived a bit early for the show. I tend to do this each year. You never know who you’ll end up meeting at the Starbucks at the convention center over breakfast! I had a very nice chat with one of the new girls over at Runa. Runa makes and wholesales the wonderful Guayusa (why-you-suh) product I reviewed a couple flavors for last fall. It’s an exciting tisane I really enjoy. After she had to get to the booth though, I took the chance to chat with a lady sitting behind me. Her name was Sharon Misdea and she’s a cultural anthropologist with a concentration on beverage history! How fascinating is that! My mind is still full of all kinds of questions to ask of her. I hope to do an interview to share with everyone here in a month or so!

After the breakfast chats were over, I headed out to the show floor. With the press badges you get in a bit early so I was able to squeeze through just a tad before the doors opened to everyone.

I was able to make a b-line for my friends over at QTrade Teas & Herbs who co-exhibit with my friends at Kopius Teas at the expo. These are some fantastic people who custom blend for all sorts of brands. If you have a chance to check out Infusions of Tea, it’s a brand run by Ron Eng and Emilie Yanagi of Kopius Teas and they have some very nice, high quality stuff!

Sungarden Teas

Elmwood Inn across the way was next. They’re more ‘local’ to me, being right across the river in Kentucky so I thought I’d say hello. I had a nice conversation, contemplated snagging a couple books including a beautiful copy of their illustrated version of Okakura Kakuzo’s “The Book of Tea,” and headed on down the isle.

Next, I made a stop over at Art of Tea. These guys are really some master blenders. Some of their teas are really inventive. Just after the show I’d requested a blend with Kiwi for kicks, and they blended a new Watermelon Kiwi Black Tea I am hoping to review here soon!

I didn’t spend a lot of time back in the China part of aisle 3. There was some stuff there which looked and smelled nice, but I had the urge to check out the Taiwan Tea Association booth where a lot of activity seemed to be centered. Here I found the venerable Thomas Shu singing some of his renowned Hakka Tea Songs. These were pretty engaging and fun to learn, though I really don’t remember them at the moment (BAD Tea-Guy!). They had a beautiful booth and I took the time to sit in on a presentation on traceability with Taiwanese teas and on a couple cuppings of Taiwanese teas which were both very engaging and fun!

Thomas Shu, Steven Huang and I

From the Taiwan tea booth, I made my way to a nearby booth from CTC Inc, distributors of the Bret brewing device and of Zealong, the New Zealand Oolong tea introduced at last year’s show. I snagged a Brewt unit I’ll be pitting against Adagio Teas’ ingenuiTEA and Teavana’s PerfecTEA Maker II in a couple weeks.

The Taiwan Tea crew and a buyer

The Taiwan Tea crew and I

I also made my way to the booth for Royal Tea of Kenya who had some unworldly spectacular orthodox black, green and white teas. What’s special about this is that Kenya isn’t really known for their quality, primarily their quantity. They’re the single largest producer of black teas in the world. Kenya produces more than China and India and Sri Lanka. It’s unbelievable. What’s great about this is that we’re now seeing some really good quality stuff coming from a region which needs the agricultural income and the exposure. I’m very happy to see this quality increase from Kenyan teas, and  to see much needed attention on a region which could use it.

Royal Tea of Kenya

A stop over to Octavia Tea yielded some new friends as well. Some of their blends were pretty interesting, and I look forward to reviewing some of them soon.

The Octavia Tea crew and I

On the side opposite CTC was the ItoEn booth. ItoEn makes more bottled ices teas than anybody. They literally invented the modern game of bottling teas for consumer consumption. It’s a really great story, I hope to transcribe at some point. I’ve become annual friends with Rona Tison, their VP of marketing for North America over the years. She’s pretty fantastic, so if you ever have the chance to say hi, you should do so!

They have some really great new bottled teas out now too. Their Crisp Apple Iced Tea and their Mango Iced Tea taste fantastic! I’m set to receive some samples of ItoEn’s loose leaf teas as well and hope to review some of them soon.

Rona Tison of ItoEn and I

An aisle over and further back was The Tao of Tea (Tao is pronounced like dow.) This company has a single premise. Never compromise quality while protecting our people and resources. I am in love with this group and look forward to reviewing some of their teas.

Tao of Tea has a pretty large amount of shelf-space at a local international food market in my area called Jungle Jims. If you’re ever in the Cincinnati area, you should really check the place out. They have acres and acres of floorspace inside devoted to foods from around the world!

A buddy from Tao of Tea and I

Tao of Tea

I dropped by a booth for Harshita Designs, a wonderful Indian fashion designer who often incorporates tea related aspects into her work. Mr. James Norwood Pratt had his mug emblazoned on a poster celebrating some form of anniversary wearing one of the purveyor’s ties, so I obviously had to have one as well! I snagged a nice red tie with blue circles encompassing a pretty two-leaves-and-a-bud motif. It’s a pretty nice tie actually.

I moved on to the Joyce Chen booth where they had some nice teapots and other paraphernalia.

Harshita Designs

Joyce Chen

My friends over at Eastrise Trading Corp. always have great stuff. They’re the North American distributor for the Chinese brand called Foojoy. I know and like a number of Foojoy blends and am always impressed with their loose tea quality. Above all else though, I really love chatting with these folks. They’re a lot of fun, and I always learn something new.

From Eastrise I moved on to some adventurism! I took a trip to the last aisle and stopped by a neat little booth for a company called Indie Tea. This little brand has some interesting blends. At the show I was a fan of their “Dirty Bird” and “Masquerade” blends. I hope to give them a fair shake with some reviews down the line. India Tea donates a whopping 5% of their sales to charity. We as consumers might not tack that as a lot… but really, it is. It’s 1 of every twenty dollars the company doesn’t get to use for its own growth. CHeck them out if you can.

The Yedi Houseware booth was colorful and fun looking. I dropped by for a gander, but didn’t get to try anything out.

Yedi Housewares

The Yamashiro Busan Company of Japan has a neat product out this year as well. They’ve developed a cold-brew green tea powder which is actually very good. To brew, you take one of their pouches and insert it into a bottled water (after either draining or drinking a bit.) Then you put the cap back on and shake vigorously for a few moments. All the sudden, you have a fine tasting ices green tea in a bottle! FOr those familiar with the crystal light-to-go- packets, this is similar. However, you’re inserting a packet into the bottle, and not dumping a powder in directly. The idea is so new from the company, they don’t have a US facing site in English yet.

I hope to give these a review down the line as well.

To finish my day I headed upstairs to a private tasting of the Nepalese teas for this year. Here I met some wonderful industry luminaries such as Bill Waddington of TeaSource and NPR Tea Time fame. I also met  Martin Kushner and Chandra Bhushan Subba. The presentation given was very nice. They walked us through the history and culture of the relatively young Nepalese tea industry, some production processes and a tasting of some of their latest productions.

To say they had splendid teas would be benign. To be honest, one of their teas was just okay. Several were pretty good and two were downright spectacular. In particular I was impressed by an extra curled black tea produced by Bushan’s factory. For such a young industry, they’ve matured quite a bit in a very short period of time and are offering teas with a remarkable amount of differentiation in palate texture and flavor profiles on top of visual appeal. This is a country to watch!

Chandra Bhushan and I

This is coverage of Day 1 of the 2011 World Tea Expo. Please also check out coverage of Day 2 and Day 3.

While the World Tea Expo remains an industry only event, there’s much going on here which is indicative of progress and growth beyond the tea industry itself. My trip out this year was for more than just keeping you and I up to date on the happenings within the tea industry.

From news and concern of radiation seepage in Japanese teas to judging the quality of this year’s first flush Darjeeling’s after a labor crises led to later than normal picks, there’s much to understand for this year’s crop. Floods AND droughts in China have impacted crops there as well.

Mix in a little business with my blogging pleasure. I’m working on a tea related startup I’ve been needing to drum up some support for. I’m very excited for its future and overwhelmingly positive feedback from the market I feel will continue to lead to great things to share with you in the future.

But enough about me, let’s move on to Day 1 of the 2011 World Tea Expo!

Day 1

A trip down Aisle 1 instantly yielded a chat with the girls from The Tea Spot. Last year they’d provided me with a sample unit of a little steeping tool called a Tuffy Steeper. This year they’ve a little gadget called Brewlux which is supposed to be used for brewing loose leaves in a cardboard/paper cup you may get from a coffee shop or some such. This little item is actually really neat. Biodegradable and compostable it reacts to bacteria or chemical breakdown assistants. Without those assistants though, this item can be used, reused, re-reused, placed in a dishwasher for cleaning (top rack only) and used again. If you drink loose on the go and often find yourself in need of a method to keep the loose leave separated from the water while drinking on the go from an average vessel… this little diddy is for you!

The Tea Spot

A trip slightly further down the aisle led me to an interesting booth from… Portugal? Gorreana has grown tea for mass consumption in Portugal for more than a century. Now they’re looking to expand into the US market. The tea provided appears primarily CTC style black in different grades of fineness. The flavor is there, but seems like it doesn’t quite match with what I’ve come to expect from more notable growers.

Further down Aisle 1 I paid a visit to my buddy Ankit Lochan from Lochan Tea Estates. Ankit is from Darjeeling India and produces some very wonderful teas. You won’t find Ankit’s teas on the shelves though, he sells to companies and wholesalers, not to retailers. Look for products from Teas Etc., Tea Source, Adagio and others to try teas produced by the Lochan plantations.

Ankit Lochan of Lochan Tea and I.

The back end of Aisle 1 was primarily filled with companies producing products used to manufacture tea bags )not the tea inside). I skipped this part because I didn’t see it as added value for the blog coverage. (If you’d like me to cover these companies and their equipment next year, let me know.

Aisle 2 held a collection of Sri Lankan and Indian tea growers. A number of American firms too. Some of my usual friends weren’t present this year which I found unfortunate, but new companies took their place nonetheless as the expo expanded its exhibitor list.

The heart of Aisle 2 held Adagio Teas. Adagio remains one of the best selling online tea brands in the United States. During the past year though, they’ve opened two brand new sparkling pretty new stores I hope to drop in on one of these days. Ilya, Cynthia and Charles have all become great contacts these past few tea filled years! I remain excited to see what Adagio has in store!

Ilya, Cynthia and Charles of Adagio Teas posing for a shot with me.

Day 1 coverage was fairly light. I have much more for Day 2 and Day 3. Come back tomorrow for more!

A pretty tea display.

A pretty tea display from QTrade Teas & Herbs.

While I personally feel a tour of a tea facility would be almost equally as exciting… there’s no way I would turn down $1500 just for buying tea I like anyway!

I’ve reviewed a number of Tavalon’s teas including their NYC Breakfast and more recently their Indian Mint. All were very good.

This promotion is exciting and I sincerely recommend taking part. Unlike Wonka Bars, tea is pretty much universally healthy for you… So even if you don’t win the cash prize… you still get some good tea!

From the Tavalon Release:

October 5, 2009 – One lucky tea drinker will be extra happy this holiday season when they open their package of Tavalon Tea and find a Golden Tea Ticket inside the box – worth $1,500. You too can be a winner, just by referring your readers.

By placing an order on the Tavalon website, www.tavalon.com, consumers are automatically entered to win the Golden Tea Ticket. All purchases must be made before October 28, 2009.

In addition, if the winning contestant is referred to Tavalon’s site by a blogger or other website, that blogger also receives $1,500. To be eligible, the blogger has to provide a link to the contest’s web address and/or add the contest’s banner to their web page directing their readers to www.tavalon.com.

Winners will be chosen by Tavalon and announced during the first week of December. Visit www.tavalon.com/goldenticket.aspx for more information on Tavalon’s Golden Tea Ticket contest.

Tavalon Tea is a premium international loose-leaf tea company headquartered in Brooklyn, New York with offices in Brooklyn, NY and Seoul, South Korea. The founders of Tavalon have used their passion and expertise in tea to develop a company for both tea connoisseurs and newcomers to the tea world while providing premium teas and accessories to a mainstream audience. Tavalon aims to educate the general public about teas many health benefits with a fresh new tea experience. Tavalon’s unique and exciting blends bring a high quality to the tea world that is unparalleled. Tavalon’s teas can be found at various cafes, gourmet markets and department stores across the country, as well as on www.tavalon.com. Tavalon welcomes you to experience the future of tea.

That’s right kiddies… by referring you to a tea company with product I already think you’ll enjoy… I could also get $1500 to pay for some great improvements I’ve been wanting to do for this blog!

Help a good cause: CharityWater.org

The questions I have been asking myself for the past six months are:

• Is advertising inherently evil?
• Does it constitute a waste of visual space?
• Does it distract from my content?

After quite a lot of thought on these and other worries I have finally decided that some visual advertising may actually be helpful for this site. My primary mission is to expose visitors such as yourself to more tea and tea flavors and brands than they may have had access to before.

The visual space usage doesn’t have to be all that great to help expose you to new teas, and hopefully… help offset some of the costs of running this site.

You will find adverts on the following page types:

• Tea Reviews
• News, Culture & History posts
• Accessory, Books and Software Reviews

You will NOT see advertisements on these page types:

• Static pages (such as the Tea Info pages)
• Brand Pages
• Feature Announcements

As I move forward with integrating the advertisements I’d like to make this process as transparent as possible. To ensure I’m not taking large kickbacks, you should know I have chosen to use an affiliate link service called LinkShare.

Different advertisers contribute in different ways, and I only apply for affiliate participation with companies or services which have something to offer the modern tea drinker.

So far these are affiliates I have signed up with:

• Adagio Teas, purveyors of some mighty fine teas. Some of which I have already reviewed.
  
• Amanzi Tea, a tea company I have yet to review.
  
• Alessi, an accessory maker with some neat contemporary products.
  
• Tea Forte’, another tea company with unique packaging whom I have yet to review.
  

I hope this level of transparency will help make the ensuing advertising more palatable. You won’t see the adverts everywhere and they won’t be like paint splatter on the pages where they do exist. They’ll only be for companies which have something topical to offer you. All proceeds will go to keeping this site going as costs continue to rise with increased traffic and posts while introducing new features!

Thanks for understanding this need. I’m excited to see how this goes and if enough funding offset begins coming through these affiliates, you could see more in-depth writings showing up as I can fund some extra research time!

Help a good cause: CharityWater.org