Monday is Teahouse/Tea Room, Accessory and Brand Review Day!

It’s been a week since the end of the World Tea Expo in Las Vegas and I’m still a little heady from the experience. Here’s a recap of my time at the Expo and my takeaway from the event.

Like most people, I don’t work in the tea industry. I make my living doing something else. For me it’s in technology in one form or another (I get around). For others it might be banking or retail work. Regardless of our backgrounds we all have limits on the time we can spend away from the office. You can imagine the general level trepidation I had in spending half my yearly vacation allotment (not to mention the monetary costs) to attend this industry only event almost an entire continent away!

Let me start by stating that Las Vegas has never been my kind of town. No offense to those who enjoy it. I’m not one for gambling, unless I’m starting a business… which is a gamble all its own. And while I can certainly get into pretty lights… all the sex advertising is overkill for me. So Vegas is clearly a bit absurd for me. But I follow the tea… and there the tea went.

Although the expo started on Saturday, I spent Thursday travelling to Vegas. This would give me time to rest up before the expo and explore the town a bit more than I’d had on my only previous visit to Vegas. I spent Friday walking up and down the strip photographing the architecture and window shopping in the stores. There’s plenty to see, even if you’re not out for the gambling or the gratuitous nudity everywhere.

Friday night I picked up my badge and packet for the expo to avoid the morning lines. I missed the opening ceremonies Saturday morning… something I’ve never really enjoyed much at other gatherings. I hear there was a very good breakfast there, and that would have been appreciated versus the $9.70 I ended up paying for a bowl of fruit and some yogurt at the Red White & Blue restaurant in the Mandalay Bay hotel where the expo was held.

Right off the bat I had a session Saturday morning. The first was held by James Norwood Pratt on the Myths & Legends of Tea. Of the six sessions I had at this year’s expo this was probably my favorite. Mr. Norwood clearly and entertainingly discussed the real world drawbacks of concentrating too heavily on the oft complicated and confusing (not to mention long and growing) list of health benefits of tea. Also covering modern societies’ general loss of the ability to tell and listen to stories, Mr. Pratt was captivating and educating all at once. If you have the opportunity to read one of his myriad of books, I highly recommend it.

Also on Saturday I had a panel called “Educating Your Customer,” hosted by Michael Harney of Harney & Sons. If you frequent this site you’ll note a number of Harney & Sons reviews here for both hot and iced teas. After Mr. Pratt’s amazing presentation I had very high standards for this followup. However, as much as I admire Mr. Harney and what he and his family’s company have done for the industry over the years, he needs some improvement in the presentation skills arena. Looking past lots of “umms” and “ahhs” flowing through the presentation, Michael Harney gave a good presentation discussing the intricacies of staff training and engaging customers in their education process.

I hit the show floor after this and spent a whole lot of time (6+ hours) networking and meeting people. I’m a bit of a talker, so I got stuck at several booths discussing their teas, company histories and other things along the way. You would think so much time would have allowed me to meet lots of people, but I don’t think I even finished a full row of booths on Saturday out of the seven or eight total rows.

I ended up visiting with ITI (International Tea Importers) right through the door, then moving on to the Harney & Sons booth and speaking with both Michael and John Harney. Both gentlement are uniquely and fantastically knowledgeable about tea and I had been very much looking forward to interacting with them. I also ran into Tea Escapade, another blogger, while at this booth.

I also met with Rona Tison of ITO EN and learned they have been recycling their used plastic bottles and used tea leaves to make other goods. While I found making their business cards of these materials to be a natural extension of things… they also fashion pens, park benches and vending machines out of the plastics and tea leaves! Completely fascinating!

Saturday evening brought the World Tea Championships out. Far and away Rishi Tea took the most awards… walking away with NINE (9) first place wins and numerous runner up positions across multiple categories. I was most excited to see a relative newcommer with Puripan taking away a win. I’ve long been upset at the seemingly clear bias against Korean teas in the industry. I’m very excited to these teas to receive recognition!

Saturday brought many new relationships into my life… but Sunday and Monday were yet to come. Visit back next Monday for a recap of the final two days of my time at the World Tea Expo (WTE).

Help a good cause: CharityWater.org

Friday is Black Tea, Floral Tea, Fruit Tea, Chai and Pu’erh Review Day!

I’ve been looking for a new morning “Pick me up,” and I believe I’ve found just the thing! This American take on a traditional breakfast tea is nothing if not brisk.

My daily routine has been getting rougher and rougher as of late as I wake earlier than I used to and somehow end up with less time than I used to have.

To help me make the most of this everyday ritual I almost always seek the assistance of a nice, strong black tea. It used to be I’d brak out an Irish or English Breakfast. Then it moved to a subtler Earl Grey. Eventually I closed on using a revolving door to keep my palate interested in what different teas had to say.

The latest in this hit parade of wake-up brews is Tavalon’s NYC Breakfast. A delightful blend of Indian, Sri Lankan (Ceylon) and Indonesian black teas.

This blend’s dry leaves are a very dark brown, almost black. The aroma come across smooth and soft. It’s deffinitely an Assam based tea, and I’d venture to guess the Sri Lankan part of this blend comes from the Lover’s Leap estate.

Once brewed the tea provides a color of deep amber. Imagine a dark caramel and you’d be pretty close. With the amber coloring comes a smooth aroma. Similar to English or Irish Breakfast teas, the presentation of smell with this tea is refined, but subtler than most. A most welcome accomplishment.

The flavor from NYC Breakfast is a bit puckery and astringent, meaning it causes the lips to purse. I noted subdued notes of honey and sweet nectar in the taste. Fans of strong Assam teas won’t be disappointed however. I had to concentrate to find these hidden notes.

This tea is good for a little honey or maybe two Lumps and a splash of milk. I’d recommend this highly for those who like a good strong cuppa tea, or need an extra pick me up in the morning!